Author: Matilde Effertz

How to Set Up Your Google Business Profile

Imagine having a new customer walk into your store and tell you they found you on Google. That’s possible with a well-optimized Google Business Profile. Aside from being search-friendly, Business Profiles can be used to share updates directly to Search and Maps. This is especially helpful if you want to stay relevant with your customers.…

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How to Repair Brick Walls

Brick walls can crack for a variety of reasons. Cosmetic cracks that don't affect structural integrity are easy to fix, but structural damage requires professional masonry work. Loose or crumbling mortar can be repaired with a process called repointing. Missing or damaged bricks need to be replaced. Mortar sets best in mild temperatures. Preparation Brick…

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